Fuseworks Media

Keep cup the good work – A $1 period will save money and the earth

Costing around $40, a period cup will last for more than 40 periods, bringing the cost of menstruation down to $1 a cycle. Compared to the endless cycle of spending up to $20 on pads and tampons each month, reusable cups are a smart investment and kinder to the planet.

Organic Initiative (Oi), the New Zealand period care company, says that despite the savings, most women have yet to try a period cup – and when they do, it takes two cycles before they’re converted to one

In a recent poll by Oi of 436 females, 16% of respondents said they required two cycles to become used to wearing a cup, compared to 11 % of females who adjusted to using a cup on their first go.

Most respondents (74%) had yet to wear a period cup or were still trying to find the right cup fit for their body.

Oi Global Sales and Marketing Manager Gemma Craig says a growing number of women are switching to being regular cup wearers, and she encourages the converted to join Oi in dispelling the scariness around using cups.

“The more females talk to each other about how using a cup has helped them, the better. They’re more economical than wearing pads and tampons, and with the rising cost of living, these savings are welcome. Not to mention, cups are much kinder on the planet.

“The majority who switch to a cup say they’re a game changer.”

An Oi cup conveniently offers up to eight hours of extended wear, eliminating interruptions and providing leak-free protection during swimming, playing sports, yoga sessions, long travel days and outdoor activity.

Designed and made in New Zealand with medical-grade thermoplastic material free from latex and phthalates, Oi cups are softer than silicon cups, making them easier and more comfortable to fold and insert while eliminating dryness without disturbing a wearer’s natural balance.

Craig says as the popularity of period cups grows, mothers will start to hand down their knowledge and experience to their daughters, and using cups will become the norm for teens choosing a period product for the first time.

She says wearing a cup for the first time can be daunting.

“Trying it for the first time can feel overwhelming, especially if wearers do not know to read our boxes for guidance on which size will best fit their body.

“Unlike disposable period products, cup sizes aren’t an indicator of absorbency and instead about fit. Ensuring you have the correct size means no leaks, and you won’t feel the cup while wearing it. Our website helpfully explains how to choose the right size for you.”

Period cup converts claim the freedom from wearing a cup is worth the initial overwhelm.

“One of our customers said she ‘wished someone had told her sooner to try it’, another said it was ‘totally worth the practice’, while another told us, ‘it takes two cycles to get used to it, and you will never look back’,” said Craig.

She advocates for sharing advice and personal cup experiences to help the sisterhood, reducing period anxiety, time, money and waste on the planet.

“One of the most helpful tips suggested by a customer was to change your menstrual cup in the shower: empty down the drain, rinse under water, and reinsert. Super easy!”

Oi Cups are RRP $39.95 and available in sizes small, medium and large from Chemist Warehouse, Countdown, New World, Pak n Save and www.oi4me.com


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